Headquartered in Hangzhou, the capital of Zhejiang province, China, Geely launched its auto manufacturing business in 1997 and is today a fully integrated independent auto firm with a complete auto eco-system from design and research and development to production, distribution and servicing.
Over the past ten years, Geely has grown faster than any other company in the Chinese automotive industry and is one of China’s top ten auto manufacturers and also among the country’s top 500 firms. The rapid growth has been built on careful planning and innovation. Geely’s independent R&D in vehicles, engines, transmissions and hybrid technologies had meant that the firm is the only Chinese car manufacturer to have developed its own range of engines – including eight series of engines between 1 litre and 1.8 litres supporting both manual and automatic transmissions – plus other valuable technologies. These facilities enable a production capacity of approximately 300,000 cars per year.
Geely’s development teams have enabled the firm to launch a major product offensive over the past few years with a range of cars and features designed to meeting key customer needs. This has been backed up with a comprehensive dealer roll-out programme, international expansion, technological innovation, and strong management commitment.